How Marie Mur increased its brand awareness, created a steady sales flow, and boosted traffic by 36%

E-commerce
Growth Stage
Social Ads
Growth Hacking
Client
E-commerce
United States
Miami, FL
11-50 employees

Marie Mur is a US-based lingerie & accessories brand that targets upper market segments. Teamlex helped them solve a widespread issue – a lack of conversion from visitors to buyers. Together, we found ways to improve the efficiency of targeting and decrease attraction costs.

Project focus
Setup & Strategy (AQ & RE)
7
Analytics / pixel integration
4
Creatives
8
A/B testing
10
Customer journey mapping
7
Personalization tactics
10
Growth optimization
10

Brief

The client came to us with the following challenges

Solution

430

Total weekly hours

Team of 4

Project manager, designer, media buyer and team lead

14

Sprints delivered

We launched an advertising campaign first centered towards a hotter target audience, then smoothly switched to a wider one by choosing interesting creatives. After that, we set up a look-a-like campaign to find a similar audience matched by interests. This strategy generated much more traffic and leads.

Alexander S.
Growth manager at Teamlex

We scaled the Marie Mur brand through high-quality creatives and a thoroughly developed media strategy that incorporated:

Creatives made for the project

Milestones of the project

Result

Marie Mur asked Teamlex to review our ad campaigns and set up proper targeting. We enjoyed working with our account manager and admired how responsive the whole team was: there was constant feedback on ways in which we can improve our results. Teamlex provided all essential expertise to perform marketing tasks, and their experts worked in perfect sync with our company, so I highly recommend them if your E-commerce business needs a growth boost.

Jegor K.
Jegor K.
CEO & Founder at Marie Mur

36%

Increase in traffic

50%

Decrease in CPC

What’s next?

Marie Mur continues testing different creatives and messages to improve conversion rates further.

Let’s develop a strategy for you

A 30-minute strategy session with a marketing expert will help you stay in sync with your business goals and objectives. During our free consultation you will receive an express analysis of the project, answers to your questions, and a plan of action for the future.

Only 5 free consultations available this week
or
Discover how we can help you succeed with an intro call and strategic session. Schedule now.
or get in touch via messanger

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Let’s develop a strategy for you

A 30-minute strategy session with a marketing expert will help you stay in sync with your business goals and objectives. During our free consultation you will receive an express analysis of the project, answers to your questions, and a plan of action for the future.

Only 5 free consultations available this week
or
Discover how we can help you succeed with an intro call and strategic session. Schedule now.
or get in touch via messanger