MomsLab case study: x5 profit growth and -136% CPA reduction in just 3 months

Mobile Apps
Growth Stage
Auto Funnels
Retargeting
Social Ads
Client
Mobile applications
Europe/CEE
Hong Kong
11-50 employees

Proofpoint is a KYC and document recognition system for businesses. The company came to us with a ready product that needed packaging from scratch. We developed a wholesome concept that was packaged in a website and helped Proofpoint generate the first leads from their ad campaign.

Project focus
Marketing funnels
10
Customer development
8
Customer data analysis
10
Department coordination
5
Creative content
6
Sales support
7
Testing and optimizing
9

Brief

The client came to us with the following challenges:

Solution

180

Total weekly hours

Team of 4

Designer, copywriter, media buyer, team lead

48

Sprints delivered

Despite high competitiveness on the market, Moms Lab increased the company's revenue by x5 times – all thanks to CJM. It became possible thanks to building a customer journey map based on user data and profound niche knowledge. As a result, metrics have improved across all used channels.

Adam O.
Product Manager at Teamlex

To achieve all goals, Teamlex completely refined the user experience. Here’s what we did:

Creatives made for the project

Milestones of the project

Result

We hired Teamlex to take over our conversion challenge and advise us on strategies and where we should be spending our advertising budget. The team is very knowledgeable and I love that they can also tackle the whole range of business tasks for us: devising CJM, in-house creatives, analytics, and so much more. So if you rack your brains over marketing challenges, just entrust them all to the guys – they can find professionals to make things work.

Alex S.
Alex S.
CEO & Founder at Mom’s Lab

500%

Growth in monthly earnings

136%

Decrease in CPA

What’s next?

MomsLab is planning to diversify its services and explore opportunities in other regions.

Let’s develop a strategy for you

A 30-minute strategy session with a marketing expert will help you stay in sync with your business goals and objectives. During our free consultation you will receive an express analysis of the project, answers to your questions, and a plan of action for the future.

Only 5 free consultations available this week
or
Discover how we can help you succeed with an intro call and strategic session. Schedule now.
or get in touch via messanger

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Let’s develop a strategy for you

A 30-minute strategy session with a marketing expert will help you stay in sync with your business goals and objectives. During our free consultation you will receive an express analysis of the project, answers to your questions, and a plan of action for the future.

Only 5 free consultations available this week
or
Discover how we can help you succeed with an intro call and strategic session. Schedule now.
or get in touch via messanger