Introducing the talent

Hi, I'm Paul B.

Paul B. is a Fractional CMO with 1 years of experience in the early stages of his career. Paul is developing skills in his field and have shown promising results in initial projects. With a fresh perspective and eagerness to learn, Paul is quickly gaining practical experience and contributing to team success through his dedication and innovative thinking.

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Strengths

Experience

Entry-Level (less then 3 year)

Expertise

Market Research
Customer Segmentation
Market Segmentation
Product Marketing

Languages

English C2

Geo

United States

Recent wins at Stripe

Paul to a digital marketing campaign at Paul that improved engagement metrics and helped the team achieve quarterly goals, gaining valuable hands-on experience with industry tools and methodologies.

10%

North Star Metric Growth

13%

Activation Rate Increase

7%

Growth Loop Efficiency

Skill rundown

Creativity

Thinking outside the box to develop innovative and captivating marketing campaigns that capture attention and resonate with the target audience.

Overall 57%

Communication

Effective verbal and written communication skills to convey ideas, collaborate with team members, and engage with clients or customers.

Overall 92%

Customer focus

Understanding and anticipating customer needs, preferences, and behaviors to develop targeted marketing strategies and deliver exceptional customer experiences.

Overall 82%

Analytics

Proficiency in using analytical tools and methods to collect and analyze data, measure performance, and derive actionable insights for marketing strategies and campaigns.

Overall 71%

Tools

Familiarity with various marketing tools and technologies, such as CRM systems, email marketing platforms, social media management tools, and analytics software, to streamline and enhance marketing activities.

Overall 82%

Professional experience

Paul of Paul at Paul

2022-2025
  • Paul and implemented comprehensive growth strategies that increased user acquisition by 81% and improved retention metrics by 46%.
  • Paul cross-functional growth teams in executing rapid experimentation cycles that identified key growth levers and optimization opportunities.
  • Paul growth measurement frameworks that enhanced performance tracking and strategic decision-making across all channels.

Paul Paul Paul at PaulLab

2019-2022
  • Paul and implemented growth experimentation frameworks that increased conversion rates by 54% and improved customer acquisition efficiency.
  • Paul customer journey optimization strategies that reduced friction points and increased activation rates by 41%.
  • Paul cross-channel acquisition campaigns that achieved 59% higher ROI than previous benchmarks.

Paul Paul at AcquireLoop

2017-2019
  • Paul integrated marketing campaigns that increased lead generation by 65% and improved conversion metrics across all stages of the funnel.
  • Paul data tracking and analytics systems that enhanced marketing performance visibility and optimization.
  • Paul with product teams to develop feature adoption strategies that improved user engagement and retention.

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