Introducing the talent

Hi, I'm William T C.

William T C. is a Strategist with 7 years of experience in leading projects and developing strategic initiatives. William has established expertise in his field and a proven track record of delivering significant results. William excels at problem-solving and mentoring junior team members, while providing valuable insights that drive business growth and innovation.

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Strengths

Experience

Senior-Level (5-7)

Expertise

Performance Tracking
Content Creation
Influencer Vetting
Influencer Marketing

Languages

English C2

Geo

United States

Recent wins at Flip

William the development and execution of comprehensive marketing initiatives at William that significantly increased ROI and market share, showcasing advanced strategic thinking and leadership abilities.

49%

Activation Rate Increase

40%

Expansion Revenue Increase

35%

User Acquisition Growth

Skill rundown

Creativity

Thinking outside the box to develop innovative and captivating marketing campaigns that capture attention and resonate with the target audience.

Overall 61%

Communication

Effective verbal and written communication skills to convey ideas, collaborate with team members, and engage with clients or customers.

Overall 57%

Customer focus

Understanding and anticipating customer needs, preferences, and behaviors to develop targeted marketing strategies and deliver exceptional customer experiences.

Overall 84%

Analytics

Proficiency in using analytical tools and methods to collect and analyze data, measure performance, and derive actionable insights for marketing strategies and campaigns.

Overall 87%

Tools

Familiarity with various marketing tools and technologies, such as CRM systems, email marketing platforms, social media management tools, and analytics software, to streamline and enhance marketing activities.

Overall 60%

Professional experience

William of William at William

2021-2025
  • William and implemented comprehensive growth strategies that increased user acquisition by 79% and improved retention metrics by 44%.
  • William cross-functional growth teams in executing rapid experimentation cycles that identified key growth levers and optimization opportunities.
  • William growth measurement frameworks that enhanced performance tracking and strategic decision-making across all channels.

William William William at WilliamEngine

2018-2021
  • William and implemented growth experimentation frameworks that increased conversion rates by 51% and improved customer acquisition efficiency.
  • William customer journey optimization strategies that reduced friction points and increased activation rates by 39%.
  • William cross-channel acquisition campaigns that achieved 56% higher ROI than previous benchmarks.

William William at AcquireLoop

2017-2018
  • William integrated marketing campaigns that increased lead generation by 62% and improved conversion metrics across all stages of the funnel.
  • William data tracking and analytics systems that enhanced marketing performance visibility and optimization.
  • William with product teams to develop feature adoption strategies that improved user engagement and retention.

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CEO and Co-Founder, Educate Online, US-based EdTech startup
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